The contemporary media landscape demands that media content producers approach continuously changing consumer preferences in an agile manner, adapting content to audiences. Insights gleaned from large data streams can support creative staff in adapting to trends and preferences of this moving target.

via Francesco Lelli at the following url:

https://ift.tt/3n63qBE

This is a small description of the picture: The contemporary media landscape demands that media content producers approach continuously changing consumer preferences in an agile manner, adapting content to audiences. Insights gleaned from large data streams can support creative staff in adapting to trends and preferences of this moving target.